Victory-Up came to us with a new and exciting concept to build an online hub for gamers in Oceania. The V-Up Team’s vision chose to go beyond simply creating a functional platform for gaming. They desired to create a rewarding community experience for casual gamers and the opportunity for competitive gamers to gain experience and grow their brand as an individual or Esports team.
Our brief was to design and create a complex website that put the end user experience and possible future development as foremost priorities. Through the concept, design and development stages, we worked closely with the V-Up team to ensure we stayed true to their unique vision.
As we were conscious of delivering a website that would be as adaptable as the online gaming industry itself, we set the foundation for future growth across multiple aspects of the site. We incorporated advanced database management features, sophisticated membership functionality and detailed tournament analytics.
This project is one of the most challenging, and rewarding projects we have worked on and we’re proud to see the community of Victory Up gamers has grown substantially. Casual players are earning rewards for simply doing what they do – gaming. The previously untapped talent pool of competitive gamers in Oceania now have a platform from which to launch their Esports careers.